Advertising proposal for new product means a document which presents the plan of action related to the advertising of a particular product which is to be launched by a company. Every product must be frequently advertised so that it stays fresh in the minds of the public and to compete with rival brands. Advertising for a new product is even more crucial because people need to be made aware of the new brand and its uses and benefits must be highlighted. It is the responsibility of the manufacturing company to advertise the product by approaching a good advertising industry and then launch an ad campaign showcasing the features of the product in an attractive way.

Sample Advertising Proposal For New Product:

Name of company: Kitchen Expert

Address: 839 Falling Leaves Lane, California

Proposal prepared on: January 10, 2012

Proposal prepared by: Gary Rhodes

Sales Head, Kitchen Expert

Proposal submitted on: January 12, 2012

Proposal name: Proposal for advertising of new product

Product description: The new series of mixer, grinder and blender will be a revolutionary product because of its unique features and low price

Purpose: The purpose of this proposal is to propose an advertising campaign for the product so that more and more people get to know about it before we launch it

Other details:

  • The ad campaign for the launch of the new product will begin from February 1, 2012
  • Ads will be displayed in both print and electronic media

Estimated cost of the ad campaign: $50,000

Proposal approved by: Ryan James

Manager, Kitchen Expert